The $100 Startup

Title: The $100 Startup
Author: Chris Guillebeau
Type: #litnote #todevelop #book

My philosophy

Turning your life into business

I'm not a businessman. I am a business, man. - Jay Z

Imagine a life where you spend all of your life doing what you love to do. People are writing new rules for work. They are creating a future by being their own bosses.

Microbusiness or the One-Person Business revolution: It's a new way of living a life doing what you love to do and creating a business out of it on the side. Turn your passion into profit while creating a meaningful life out of it.

Freedom and Value.

Look for a way to add contribute greater value to the world. Start with an idea, and figure out everything along the way.


Value is something desirable and of worth. Value means helping people. Value is created when a person makes something useful and shares it with the world.

The goal is not to get rich quicky. It to build something that people will value enough to pay you for. And if you make your business about helping others, you'll always have work.

Ask yourself: How can I give more value? Fulfill your customers emotional needs.

The world of micro-entrepreneurship or solopreneurship. These businesses are often built on the pursuit of personal hobby or interest. These businesses can start without investment capital, employees and even idea of what they're doing.

What to Build a Business Around

Selling a product/service

The easy way to a successful business venture is to find out what people want and find a way to give it to them. The secret to meaningful career is directly related to making people feel good about themselves.

Make something that you want to buy yourself. But doesn't exist it. If you want it, others will probably want it too.

You don't need a lot of money or special training to operate business. Just do something. An ounce of action is worth a ton of theory.

Passion to Project

Pick something you love to do. Build a business around it. It is great but not for everyone. Focus on how people will be helped by your passion and why should people care about it? Are they willing to pay for the help or value you deliver?

In addition to passion, develop a related skill that provides a solution to a problem. A passion merged with skill that can help other is way to bring money to the bank.

The business of online information publishing.

The Online Education Model

Find your people

Your people are the ones who share a common interest and beliefs.

When deciding between ideas, use the matrix: Impact, effort, profitability, Vision, Sum.

One Page Business Plan

The one-page business plan(Questions)

Creating an Offer

The Launch


Promote in an authentic and non-sleazy manner. Don't take advantage of every money making opportunity that comes along your way. Give more than you receive.

Making More Money

Product to service, Service to Product

Promote yourself

Talk about yourself and your business online. Be authentic.